Keep Your Eye On The Ball

Keep Your Eye On The Ball

Getting distracting can hurt your progress on any project but today's article gives five tips on how to keep your eye on the ball when it comes to your analytics project. Here's what they had to say, “analytics is complicated and, because it is designed to provide facts, is not often as welcome in a marketing discussion as other disciplines. Analytics sits between marketing and technology in a place where neither party feels altogether comfortable; and too often the analytics consultant finds herself taking arrows from both sides.” To read more, CLICK HERE.